Effective Date: May 15, 2012
Update Date: December 20, 2022
We recognize that your privacy is important. This Policy discloses the privacy practices for the Company’s family of Websites (collectively, the “Site”), as well as related products and services we may offer to you (collectively referred to as the “Services”). This Policy also covers how personal and other information that we receive or collect about you is treated.
If you are a resident of a state that has enacted comprehensive consumer privacy laws (California, Colorado, Connecticut, Utah or Virginia) please review our Privacy Rights for Residents of Certain States here.
You should know that we may provide third party content or links to third-party websites or applications (for example, links to websites of companies we partner with if you request to view a quote or other information). When you leave our Services or interact with a third-party feature, you should also read the applicable third party's privacy policies and Terms and Conditions to make sure you understand how they might collect and share information about you.
We care about your privacy and have drafted this policy to be as easy to read as possible. Please read it and if you have any questions about this Policy, please feel free to contact us at: firstname.lastname@example.org.
BY USING THE SITE AND/OR OFFERINGS AVAILABLE ON THIS SITE, YOU GIVE YOUR CONSENT THAT ALL PERSONAL DATA THAT YOU SUBMIT MAY BE PROCESSED BY US IN THE MANNER AND FOR THE PURPOSES DESCRIBED BELOW. IF YOU DO NOT AGREE TO THE SITE’S TERMS AND CONDITIONS, DO NOT USE THE SITE.
Section A. What Information We Collect
There are three primary ways we collect information about you: (1) when you give it to us, (2) through automated technologies, and (3) by asking others for it. We’ve broken down each of those three categories in further detail below.
1. Information You Provide to Us
First, you may provide information to us in various ways, such as through forms or other means offered through our Services. The most likely way you’ll provide us with information about yourself is by entering it in our web form in order to have us connect you to a service professional that will help you meet your needs. For example, we will ask you some basic questions about your medical history in order to generate a health insurance quote for you. The types of information you provide us fit into two categories. Personally identifiable information (“PII”) is information that identifies you personally, such as your name, address, email address, or phone number. Non-Personal Information is information about you or your household that, on its own, doesn't identify you personally, like your gender, income or what types of products you're interested in.
When we combine information that isn't Personal Information (like Usage Information, as explained below) with Personal Information, we treat it like Personal Information for as long as it is combined.
2. Information We Automatically Collect
Device Information. We collect information about your device, such as your operating system, application or browser type and version, and unique identifiers associated with your device.
Log Information. We automatically collect certain information in system logs or similar files about how you interact with our Services, such as which buttons you click on. This Log Information may also include things like your IP address, browser or device configuration, date and time of access and cookie information.
Information Used to Reidentify. We collect information in order to reidentify you across multiple browsing sessions and devices (for instance, connecting your current browsing with a prior session in which you provided us your name).
Location Information. We may use certain information like your IP address or other Device Information or Log Information to estimate your location. We may also request to use location-enabled services on your device (which typically provide GPS or Wi-Fi access point details) to enhance our Services.
We, or other parties we do business with, may place or recognize unique cookies or other technologies on your browser when you visit our Services to collect information about your use of the Services and your other online activities over time and across different websites and apps, and may use that information to serve interest-based advertisements to you as you browse the Internet. To learn more about interest-based advertising, please review the information below:
To opt-out of such collection and use for online behavioral advertising by the Digital Advertising Alliance (“DAA”) participating companies in the United States, please visit:http://www.aboutads.info/choices/ and DAA AppChoices – http://www.aboutads.info/appchoices/.
To opt-out from the use of information about your online activities for online behavioral advertising by NAI member companies, visit: http://www.networkadvertising.org/choices/. Please note that even if you opt-out, you may still receive advertisements that are not customized based on your usage Information. We do not respond to any "Do Not Track" signals we receive from a user's web browser.
3. Information Third Parties Provide to Us About You
Third, to provide you with more personalized product recommendations, we collect information about you from third parties and from other sources, such as publicly available databases, providers of demographic information, and social media platforms. For example, we may collect information from a third party to verify the address you provided or to help us understand your occupational background.
Section B. How We Use the Information We Collect
We use the information we collect from you and third parties to operate our Services, like provide you with a referral to a service provider, communicate with you, and improve your experience. These are a few examples of how we use the information we collect:
To provide personalized services to you. We use the information we collect to provide the Services to you in a personalized way. Insurance and other professional services products are complex and we therefore do not take a one-size-fits-all approach to helping you find the right products. The information we collect enables us to do this by giving us a more detailed picture of who you are.
To improve our Services. We are constantly trying to improve our Services. The information we collect also helps us improve the experience we provide to consumers and the way we match consumers to product recommendations in real time.
To communicate with you. Part of providing personalized services is quickly connecting you with real people who can help walk you through your services options. Therefore we use the information you provide to contact you about the quotes or other product recommendations you requested through our websites. For example, if you provide your phone number and email and then consent to being contacted by us, we will likely have one of our service partners call you to follow up on your inquiry. We may also text and email you information about how to contact us, specific offers, and other information pertinent to your services inquiry (i.e., Open Enrollment deadlines for health insurance inquiries).
Opting Out of Further Communication. While we aim to make it as easy as possible for you to talk directly with an expert, we will honor your request not to be contacted further. You can easily opt-out of further communications from us by requesting to be placed on our Do Not Call list, by replying “STOP” to our text messages.
For legal reasons. We operate in accordance with the law and therefore we reserve the right to access, use, preserve, transfer or disclose, at any time without notice to you, any information related to your use of our Services as reasonably necessary to do any of the following: comply with applicable law; respond to complaints, legal actions or governmental requests; enforce our Terms and Conditions; or respond to other similar matters.
Section C. When We Share or Sell the Information We Collect
In order to help connect you with insurance and other professional services providers, we work with a number of partners to deliver the Services and therefore share information with those partners. Also, we sometimes may - with your express permission - sell the information you provide to third parties to help better meet your needs. The following is a list of how we share and/or sell your information in connection with your use of our Services:
Share information with our partners (e.g., insurance carriers, insurance agents, home improvement services providers, etc.) to provide and improve our Services. We may share information about you with the third-party partners we collaborate with to provide you the Services you requested. For example, we work closely with certain insurance services companies to provide our customers with personalized insurance quotes. When you request a quote, we may therefore share your information with the carriers to generate the quote for you. Or we may call you and redirect your call directly to agents of one of those carriers to walk you through your options. Or we may redirect you to the website of one of those partners and pre-populate your information there to help seamlessly satisfy your financial services inquiry.
Sell information to third-party providers with your permission. Where we think others can offer you helpful products, after obtaining your permission, we may sell your information to third parties who will try to meet your needs. These third parties may be other insurance agencies, insurance carriers, home services providers, or other entities that facilitate the process of connecting customers with service providers.
As part of a corporate change. We may disclose and transfer information about you to a third party as part of, or in preparation for, a change of control, restructuring, corporate change, or sale or transfer of assets.
In accordance with California’s “Shine the Light” law (California Civil Code Section 1798.83) California residents may, no more than once per calendar year, request information about our disclosures of certain categories of personal information to third parties for direct marketing purposes. To be valid, requests must be submitted to us at email@example.com. Within thirty days of receiving this authenticated request, we will provide a list of the categories of personal information disclosed for direct marketing purposes during the immediately preceding calendar year, along with the names and addresses of the third parties.
For legal reasons. We reserve the right to transfer or disclose information about you to third parties for certain legal purposes as described above.
Section D. How We Protect Your Information
At our Site you can be assured that your PII is secure, consistent with current industry standards. We strive to take appropriate security measures to protect against unauthorized access to or unauthorized alteration, disclosure or destruction of your PII.
• We work hard to ensure that the data we collect is reliable, accurate, complete and current. We encrypt all PII, in order to prevent unauthorized parties from viewing such information when it is transmitted to us. We also only keep collected information only for as long as reasonably necessary and use it only for the purposes for which it was collected or to comply with any applicable legal or ethical reporting or document retention requirements.
• Additionally, we also employ a number of physical, electronic, and procedural safeguards to protect
PII. Our secure servers and our data centers are protected by industry-standard encryption, and our servers reside behind firewalls and employ high-level password protection.
We seek to use reasonable administrative, technical and physical safeguards, and other security measures to protect personal information within our organization from growing threats. Unfortunately, no data transmission over the Internet or any wireless or wired network can be guaranteed to be
100% secure. As a result, while we strive to protect your PII, you acknowledge that: (a) there are security
and privacy limitations inherent to the Internet which are beyond our control; and (b) the security, integrity and privacy of any and all information and data exchanged between you and us through this Site cannot be guaranteed. If you have reason to believe that your interaction with us is no longer secure, please immediately notify us in accordance with the contact methods provided below.
Section E. Cookies
We may also use an outside advertising partner to display banner advertisements on our Site. As part of their service, they will place a separate cookie on your computer. We and our third party ad server may collect and use Non-Personal Information about you, such as your IP address, browser type, the server your computer is logged onto, the area code and zip code associated with your server and whether you responded to a particular ad.
Most browsers are initially set up to accept cookies, but you can reset most browsers to refuse all cookies or to indicate when a cookie is being sent. However, some aspects of the Site may not function properly if you elect to disable cookies.
Alpine Digital Group, Inc.
Post Office Box 18404
Golden, Colorado 80402
Attn: Privacy Compliance Officer